We have been working on new features and improvements even as we were working on joining the Magnite team. Let’s dive in! Feature Additions Demand Placements and Requests Tier Breakout... read more →
SpotX integrations, guard rails, heavy ads reporting, additional targeting options and macros, new API file bulk update methods, and much more. Feature Additions SpotX Total Connect + SpringServe is excited... read more →
Media file targeging, slot positioning, supply allocation, flight date timezones, default pod settings, and much, much more. Core Improvements Mediafile Targeting SpringServe now allows you to set media file targeting... read more →
Rev per second opti, custom VAST extensions, house ad management, and more. Feature Additions Revenue Per Second Optimization SpringServe allows you to select the optimization metric that best fits your... read more →
Competitive exclusions targeting, global frequency cap improvements, and updates to the UX and reporting. Feature Additions Competitive Exclusions Targeting on Demand Tags For demand tags behind a pod supply tag,... read more →
Performance pricing, new macros, global f-caps, supply tag key-value targeting, and more! New Features Performance Pricing If you have payment models based on performance, you can now implement this demand... read more →
More robust targeting, macro overrides in DC, improved quickstats graphs and summaries, and demand partner on creatives. Core Improvements Segment Pixels As we continue to improve the robustness of our... read more →
Duplicate creatives, brand targeting, and house ads are now available in SpringServe. Core Improvements Duplicate Creatives When running your pod inventory, you can now elect whether or not to allow... read more →
Additional server side header bidding adapters, HB bid density, ad quality, partner segments, and more! Core Improvements Header Bidding Additional Server Side HB Adapters Header bidding (HB) demand in SpringServe... read more →
Server side header bidding, label client users, improved ad pod management, browser reporting, and more. New Features Server Side Header Bidding Server Side Header Bidding is now available for beta... read more →