By: Matt Dearborn, Chief Product Officer of SpringServe. SpringServe originally introduced ‘ad routers’ for CTV as a way to automate carriage agreements - where a content provider (e.g. Paramount) gives... read more →
Author: Chris Signore, VP, Head of Sales at SpringServe, and Josh Cohen, Vice President of Sales & Client Success at SpringServe Out-of-home ads (OOH) have been around since the dawn... read more →
We’re excited to announce the availability of Audience Management Engine (AME), enhanced audience management tools for activation against programmatic and direct-sold deals, on the SpringServe platform. Audience Management Engine allows... read more →
By: Abhinav Rao, Product Designer, Binge Watcher According to a new report published by the IAB and PwC called the “IAB Outlook” 2022 Digital Ad Ecosystem” research, consumers are fleeing... read more →
By: Joe Hirsch, General Manager of SpringServe The first TV ad which debuted in 1941 was only 10 seconds long, in black and white, and only cost the advertiser $9.... read more →
We recently announced our collaboration with IRIS.TV to enable video-level contextual targeting for CTV through our comprehensive platform for ad inventory management. We sat down with Field Garthwaite, Co-Founder and... read more →
By: Joe Hirsch, General Manager of SpringServe I’m sure you know the frustration of watching a show on your connected TV and the same ad with the catchy jingle plays... read more →
2018 has been a big year for Publishers. With GDPR coming into effect in May, and the first signs of similar regulations in the US, Publishers and Advertisers of all... read more →
We are excited to announce that we will be sponsoring the upcoming AdMonster’s Publisher Forum in Nashville from November 5th to the 8th. This year’s theme, “Defining the Future of... read more →