Server side header bidding, label client users, improved ad pod management, browser reporting, and more. New Features Server Side Header Bidding Server Side Header Bidding is now available for beta... read more →
Last week, Buzzfeed and Pixalate brought the DiCaprio scheme to our attention, which involved a bad actor buying mobile display ads on an outside platform and executing a script to... read more →
US privacy, pod and VAST only improvements, report filters, and more. Alerts California Consumer Privacy Act (CCPA) With the California Consumer Privacy Act (CCPA) coming into effect on January 1,... read more →
Introducing inventory routers, improvements to pod reporting, supply and payment chain, and additional account defaults. Feature Additions Routers SpringServe has developed routers, a new feature which gives you even more... read more →
Improvements to pod reporting and ctv verification, sellers.json updates, bid density reporting, and more. Core Improvements CTV & Pods IVT Options With CTV inventory on the rise, more IVT vendors... read more →
Demand opportunities, pod metrics, third party supply pixels, better budget bars, campaign management, app-ads.txt, and more. Reporting Improvements Metric Additions and Updates Attempts made by Protected Media for tags with... read more →
Segmentation, Audio Ad Serving, and updates to establishing DC Connections, and Header Bidding waterfall changes. Feature Additions Segmentation User segments enable first-party user targeting for your supply and demand. There... read more →
Usability improvements, additional Header Bidding platforms, and a call for audio ad serving beta testers. UI/UX Improvements UI Speedup and Better Usability Reporting In order to improve the user experience... read more →
Protected Media partnership, Bid Density graphs, dashboard improvements, and more. Core Improvements Protected Media Partnership Take advantage of Protected Media pre-bid blocking and and post-imp detection to protect your inventory... read more →
Supply and Demand Dashboards, Open Market updates, and more. Feature Additions Supply and Demand Dashboards On the Account Activity page, you can now see an overview of supply or demand... read more →